30 Jun Looking for Gold Coast real estate? View a video tour.
Looking for property on the Gold Coast? Spending all your spare time inspecting houses that aren’t suited to your needs? Then let video do the hard work for you – you can ‘tour’ hundreds of prospective properties without leaving the comfort of your own home.
These days nearly every major real estate website is starting to incorporate video virtual tours (in the U.S. visit Wellcomemat.com, but in Australia keep a look out for a “video tour” link on sites like realestate.com.au, or check out newcomer www.propertycinema.com.au for a site completely dedicated to property video tours).
Last week Soul Arch Media launched a new budget Gold Coast real estate video for a contemporary two bedroom beachside unit at Kirra on the southern end of the Gold Coast for DJ Stringer property services. Apart from on the custom-built webpage linked to the real estate’s own website and the property sites mentioned earlier, you can also now view the video on YouTube, Metacafe, Google, Revver, DailyMotion, Blip.tv and several other internet video sharing sites.
For estate agents and property owners, the more websites the property features on the merrier- as video can be tagged and easily indexed for SEO, it regularly shows up high on search engines like google. So by releasing it online via video sharing sites, it increases the chances of the video being found by people typing in related keywords (i.e.: “Coolangatta property” or “Kirra Unit” etc etc), reaching people who are actively seeking what the video has to offer. Doesn’t that sound better than the hit ‘n miss nature of very expensive TV or newspaper ads?
There are also other bonus ways video can help promote real estate:
1. Users can create a free podcast channel on iTunes, so any new video tours are automatically sent out to subscribers. That means that people looking for property in the area can be notified instantly whenever a new property video tour appears, and also allows you to send video to people’s ipods or iphones.
2. Video tours can easily be “looped” to show on TV screens inside real estate offices or even in the store’s front window for a more dynamic way to capture interest from passers-by.
3. Video tours can also serve as a kind of “video business card” for the real estate agents presenting them – if done well a video tour can raise an agent’s profile and impress potential clients.
Vist our Gold Coast video production facility at SoulArchMedia.com if you’d like to find out more about how video can help property sales while making real estate shopping easy!